The Google Ad Manager Spotlight tag was formerly called the DoubleClick Spotlight tag. The DoubleClick Spotlight tag is deprecated.
In this article:
Tealium iQ's Tag marketplace offers a wide variety of tags. Click here to learn how to add a tag to your profile.
Use the following steps to configure the tag:
Place this Tag at the top of the list in the Tags tab to ensure that it loads as soon as the page starts loading.
Load Rules determine when and where to load an instance of this tag. The 'Load on All Pages' rule is the default load rule. To load this tag on a specific page, create a new load rule with the relevant conditions.
As a best practice, set up load rule conditions to strategically load these tags on the pages where you want to track the conversion.
Mapping is the simple process of sending data from a data source, in your data layer, to the matching destination variable of the vendor tag.
The following table describes the standard destination variables available from the Mapping Toolbox.
Map to this variable to indicate the quantity of items sold or the number of transactions for an item.
Map to this variable to indicate the amount of revenue generated by the transaction.
Map to this variable to send the identifier of the boom list (created by the advertiser for retargeting purpose).
|U1 through U10||
Map to one or more variables to send custom data.