LinkedIn Insight Tag Setup Guide

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This article describes how to set up the LinkedIn Insight Tag tag in your Tealium iQ Tag Management account.

In this article:

• Tag Tips
• Tag Configuration
• Data Mappings
• Standard
• E-Commerce

Tag Tips

• Override standard configs via mapping.
• You may enter a comma-separated list of Partner IDs in the Partner ID field.
• Uses the following E-Commerce variables:
  • Order ID (_corder)
  • Order Total (_ctotal)
  • Order Currency (_ccurrency)
  • Customer ID (_ccustid)

Tag Configuration

First, go to the tag marketplace and add the LinkedIn Insight Tag tag (Learn more about how to add a tag).

After adding the tag, configure the following settings:

• Partner ID:

Data Mappings

Mapping is the process of sending data from a data layer variable to the corresponding destination variable of the vendor tag. For instructions on how to map a variable to a tag destination, see data mappings.

The available categories are:

Standard

Variable	Description
Partner ID	(partner_id)
Custom Channel	(linkedin.custom_channel_id)
Custom Group ID	(linkedin.custom_group_id)
Custom User ID	(linkedin.custom_user_id)
Zoom Info ID	(linkedin.zoom_info_id)
Title	(linkedin.title)
Domain	(linkedin.domain)
Company	(linkedin.company)
Gender	(linkedin.gender)
Location	(linkedin.location)
Education	(linkedin.education)
Email SHA256	(linkedin.email_sha256)
Email SHA512	(linkedin.email_sha512)
Raw Data	(linkedin.raw_data)
Raw Data Overwrite	(linkedin.raw_data_overwrite)
Encrypted Data	(linkedin.encrypted_data)
Partner Data	(linkedin.partner_data)
Sic Code	(linkedin.sic_codes)
Employee Range	(linkedin.employee_range)
Default Keywords	(linkedin.default_keywords)
Async Target	(linkedin.async_target)
Use Iframe	(linkedin.use_iframe)
Use Callback	(linkedin.use_callback)
Test URL	(linkedin.test_url)

E-Commerce

Variable	Description
Order ID	(order_id) (Overrides _corder)
Order Total	(order_total) (Overrides _ctotal)
Currency	(order_currency) (Overrides _ccurrency)
Promo Code	(order_coupon_code) (Overrides _cpromo)
Customer ID	(customer_id) (Overrides _ccustid)