This article describes how to set up the MNTN (formerly Steelhouse)Smarter Pixel tag in your Tealium iQ Tag Management account.

In this article:

Tag Tips

  • Use mapping to dynamically override the Account ID or to pass data into the "additional" parameter.
  • Conversion tag fires when the Order ID is set.
  • Supports these E-Commerce extension parameters:
    • Order ID (_corder)
    • Sub Total (_csubtotal)
    • List of Product IDs (_cprod)
    • List of Quantities (_cquan)
    • List of Prices (_cprice)

Tag Configuration

First, go to the tag marketplace and add the MNTN Smarter Pixel tag (Learn more about how to add a tag).

After adding the tag, configure the following settings:

  • Account ID
    • Example: 12345

Data Mappings

Mapping is the process of sending data from a data layer variable to the corresponding destination variable of the vendor tag. For instructions on how to map a variable to a tag destination, see data mappings.

The available categories are:

Standard

Variable Description
acct Account ID

Additional Variables

Variable Description
adv.track.myvar

Additional Tracking Variable

adv.conv.myvar

Account Conversion Variable

E-Commerce

Variable Description
order_id
  • Order ID
  • Overrides _corder.
order_subtotal
  • Subtotal
  • Overrides _csubtotal.
product_id
  • Array
  • List of Product IDs.
  • Overrides _cprod.
product_quantity
  • Array
  • List of Quantities.
  • Overrides _cquan.
product_unit_price
  • Array
  • List of Prices.
  • Overrides _cprice
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