Name: MediaMind (BurstingPipe)
Type: Display Ad
Services: Activity or Advertiser ID
Note: Tealium only supports the iframe version of this Tag. Keep in mind that since this Tag loads an iframe, you may load other scripts or Tags within that iframe that are not immediately apparent.
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Load Rules determine when and where to load an instance of this Tag. The 'Load on All Pages' rule is the default Load Rule. To load this Tag on a specific page, create a new load rule with the relevant conditions.
Best Practice: If you're using the Conversion Tag version, create load rules so this Tag only loads on page in which conversions occur.
Mapping is the simple process of sending data from a data source, in your Data Layer, to the matching destination variable of the vendor Tag.
For this Tag, we recommend that you add and configure the E-Commerce extension. To override any of the E-Commerce mappings, manually map the data sources to their destinations where applicable.
Map the data source that identifies the Activity ID to dynamically set it for this Tag.
Map the data source that identifies the session ID to this destination.
The E-Commerce extension's _csubtotal variable maps to this destination.
The E-Commerce extension's _corder variable maps to this destination.
The E-Commerce extension's _cprod variable maps to this destination.
Map the data source that contains the product information to this destination.
The E-Commerce extension's _cquan variable maps to this destination.
Map the data source that contains the Advertising ID to this destination.
Deprecated & Unsupported Mappings
This mapping is not supported in the latest MediaMind (BurstingPipe) Tag template. Mapping to this destination does nothing.