Tead Tag Setup Guide

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This article describes how to set up the Teads tag in your Tealium iQ Tag Management account.

In this article:

Table of Contents Placeholder

Tag Tips

• Use mapping to override standard configuration values and set additional options.

Tag Configuration

First, go to Tealium's tag marketplace and add the Teads tag (Learn more about how to add a tag).

After adding the tag, configure the following settings:

• pid
  • Your Teads-supplied PID
• lang
  • Language.
  • Default value is English ( en).
• Slot
  • The selector for placing the Ad.
  • Example: .article .article_body > p
• Format
• minSlot
• Mobile
• css

Data Mappings

Mapping is the process of sending data from a data layer variable to the corresponding destination variable of the vendor tag. For instructions on how to map a variable to a tag destination, see Data Mappings.

The available categories are:

Standard

Variable	Description
Pid
Lang
Slot
Format
minSlot
mobile	Boolean
Skip delay
Mute delay
CSS
BTF	Boolean
Mutable	Boolean
AdBreaks
avoidSlot