Facebook Conversion API with TealiumIQ

[stef_gramser]

Hey,

Got a request from a marketing agency to implement the Facebook Conversion API.

Just double-checking. But there's no implementation possible for the Facebook Conversion API with only having TealiumIQ in the contract?

Got here via Google and prerequisites don't mention it, but it's in the server side connectors area so I figure everything in here has to have server-side solutions enabled?

https://community.tealiumiq.com/t5/Server-Side-Connectors/Facebook-Conversions-Connector-Setup-Guide...

Many thanks for a swift reply.

[mitchellt · Accepted solution]

Hi @stef_gramser - that's true, you need EventStream for FB CAPI via Tealium unless you have some other endpoint which you can send data into which will relay it server side into FB.

[stef_gramser]

Hi @mitchellt,

Thanks, we do not at the moment, but who knows, server-side solutions are getting increasingly popular and this is another incentive for looking into some solution.

Cheers,

Stef