This article shows how to configure the Adobe AppMeasurement for JS tag for a native mobile implementation. 

In this article:

Table of Contents Placeholder

Prerequisites

Tag Configuration and Data Mapping

Go to the Tag Marketplace and add the Adobe Analytics AppMeasurement for JS tag (learn more about how to add a tag), the configure the following settings:

  1. Set Device Type to "Mobile App".
  2. Configure the other settings according to the AppMeasurement for iQ guide.
  3. Click on Data Mappings and add the following mappings:

    Tealium Variable

    AppMeasurement Variable

    screen_title

    pageName

    uuid

    measure.vistorID

    timestamp

    ts

    app_id

    contextData.a.AppID

    lifecycle_diddetectcrash

    contextData.a.CrashEvent

    lifecycle_isfirstwaketoday

    contextData.a.DailyEngUserEvent

    lifecycle_dayofweek_local

    contextData.a.DayOfWeek

    lifecycle_dayssincelaunch

    contextData.a.DaysSinceFirstUse

    lifecycle_dayssincelastwake

    contextData.a.DaysSinceLastUse

    lifecycle_priorsecondsawake

    contextData.a.PreviousSessionLength

    device_resolution

    contextData.a.Resolution

    carrier

    contextData.a.CarrierName

    lifecycle_isfirstlaunchupdate

    contextData.a.UpgradeEvent

    device

    contextData.a.DeviceName

    lifecycle_hourofday_local

    contextData.a.HourOfDay

    lifecycle_firstlaunchdate_MMDDYYYY

    contextData.a.InstallDate

    lifecycle_isfirstlaunch

    contextData.a.InstallEvent

    lifecycle_totalwakecount

    contextData.a.Launches

    lifecycle_launchcount_update

    contextData.a.DaysSinceLastUpgrade

    lifecycle_dayssinceupdate

    contextData.a.LaunchesSinceUpgrade

    lifecycle_type

    contextData.a.LaunchEvent

    lifecycle_isfirstwakemonth

    contextData.a.MonthlyEngUserEvent

    platform_version

    contextData.a.OSVersion

    platform

    contextData.a.OSEnvironment

Custom Context Data

To map custom context data use this format with Adobe's reserved namespace ".a" for mobile analytics: contextData.a.myvar . For example, to map a variable named "customer_email", the mapping destination would be "contextData.a.customer_email".

Learn more about context data and mobile analytics from Adobe.

Additional Resources

To take advantage of the lifecycle tracking event, use one of the Tealium Lifecycle Tracking Modules: 

Version history
Revision #:
14 of 14
Last update:
‎10-19-2018 08:02 AM
Updated by: