This article describes how to set up the Centro Demand-Side Platform (DSP) connector in your Customer Data Hub account.

In this article:
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Centro DSP is an advertising platform to build and optimize highly-targeted advertising campaigns in real-time across multiple channels.

Before data is transmitted, the segment taxonomy must be sent to Centro and confirmed loaded; we will discard data for segment IDs we do not recognize. Send taxonomy to For detailed information, see the Centro DSP Audience Data Transfer v2.2 PDF attached to this document.

Supported Actions

Action Name AudienceStream EventStream
Send Audience Segments

Configure Settings

Go to the Connector Marketplace and add a new connector. Read the Connector Overview article for general instructions on how to add a connector.

After adding the connector, configure the following settings:

Action Settings - Parameters and Options

Click Next or go to the Actions tab. This is where you configure connector actions.

This section describes how to set up parameters and options for each action.

Action - Send Audience Segments


Parameter Description
Centro Cookie ID / ssi Required
Segments / Audiences
  • Required
  • Provide one or more audience segment IDs as a CSV values. For example: 47598,47600,47601,47603,47604