This article is part of the series: DoubleClick and AdWords Cookie Matching
This article shows how to set up the AdWords connector for use with the cookie matching tag implemented in Tealium iQ and the Google ID capture login configured in AudienceStrema. In this step you will use the AdWords connector to create a segment and configure an action to pass data into AdWords.
In this article:
Use the following steps to create a new AdWords segment in AudienceStream:
Use the following steps to verify the new segment in AdWords:
The segment now exists within AdWords. Associate the Remarketing List to the Ad group you want to target. For additional information, see the AdWords Help Center.
There might be a time delay between the creation of the user list and when you can send visitors to it without errors.
Use the following steps to configure the target audience in AudienceStream:
The following configurations must be accessible from a Live environment with real visitors.
Use the following steps to verify your data in AdWords: