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Do I need to create an event goal in Google Analytics for any even tracking defined in Tealium?

Bronze Contributor
Bronze Contributor
 
1 REPLY 1
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Do I need to create an event goal in Google Analytics for any even tracking defined in Tealium?

Rookie Contributor

Well, event goals are something and events are something else.

 

I`ll try and answer what I think your question is: When you setup event tracking in Tealium with jQuery onHandler extensions you don`t need to set up anything in GA.

 

Creating event goals in GA is up to you and your data/tracking strategy.