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10-10-2022 11:58 PM
I am new to Tealium and have been struggling with a simple task. We want to connect Tealium Audience stream with Adobe Target to update the Target user profile to give personalized content for some customers from Finanacial industry. I have been able to add the connector but not sure about the attributes and the mboxpcID options are for. Is there any use case or documentation that can help me understand what "Map" and "To" option means and how I can pass the Target profile id that would be very helpful. Thanks
10-12-2022 02:32 AM
I am not a technical user but can give a brief description how we did it. Maybe that helps.
We have integrated server-side via a webhook and send a string to Target with includes all audiences the visitor is part of. It's working but it's not the best process from a Tealium user experience perspective. That is why we're currently investigating the Target API.
We have also discussed a client-side integration but, if I remember correctly, one argument against it was that we need server-side as we want to include Target's product recommendations in emails soon.
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