Is there a way to load reference data using non_visitor ID attributes as the import key? Making sure that it does not link different visitor ID profiles together.
Specific example- if we capture zip code to a text field, can i import somethign that would attach city/state/DMA to other string fields keyed off the zip code field?
This is functionality that is currently not supported.
I do see the need for this. In addition to your use case, from a Display perspective it would be useful to import impression data against the google ID - which would never be a visitor ID attribute since it's a device ID and not a true visitor ID.
I looked through out internal feature requests and didn't see this requested anywhere so I have officially requested it and attached your account to the request. There is no timeline, you can work with your Account Manager to escalate accordingly.