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This article describes how to set up the Epsilon Partner Sync Web Service Tag tag in your Tealium iQ Tag Management account.
Epsilon is the leader in outcome-based marketing with a rich, 50-year heritage in helping marketers anticipate, activate, and prove measurable business outcomes.
In this article:
First, go to the tag marketplace and add the Epsilon Partner Sync Web Service Tag tag (Learn more about how to add a tag).
After adding the tag, configure the following settings:
dtm_cid
dtm_cmagic
dtm_fid
Mapping is the process of sending data from a data layer variable to the corresponding destination variable of the vendor tag. For instructions on how to map a variable to a tag destination, see data mappings.
The available categories are:
Variable | Description |
---|---|
Advertiser Identifier (dtm_cid) | [String] |
Secondary Advertiser Identifier (dtm_cmagic) | [String] |
Page Visit Form ID (dtm_fid) | [String] |
User ID (dtm_cookie_id) | [String] |
dtm_token_s | [String] |
dtmc_tcf_string | [String] |
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