Adobe Cloud ID tag messing up Marketing channel attribution and increasing uniq. visitors

Bronze Contributor
Bronze Contributor

Hi Tealium Community,

I've attempted several fixes for proper Adobe Experience Cloud ID Service implementation.

When the tag is enabled, unique visitors slightly rise, and "Direct" marketing channel spikes.

I suspect this happens due to intermittent unavailability of the marketing cloud ID, causing new IDs to generate. This may occur when users log out or is logged out automatically.

How can I prevent Adobe Experience Cloud ID gaps to maintain accurate tracking?