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Enhanced ecommerce implementation

Silver Contributor
Silver Contributor

Hi All,

 

I setup the ecommerce but I did't understand what I have to next

 

Please give me a full example of how to setup enhaced ecommerce and track the data. I follow the following document still I did't understand how to add extenstion with the event

 

https://community.tealiumiq.com/t5/Tags/Google-Universal-Analytics-Tag-Enhanced-E-Commerce/ta-p/279

 

Thanks

7 REPLIES 7
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Enhanced ecommerce implementation

Employee Emeritus

Hello @anupama. I realize that the link to utag.link() is broken in the Google Universal Analytics document. 

 

Does the Event Tracking Options with utag.link doc help to connect the dots? Please let me know. 

Remember to give me a kudo if you like my post! Accepting my post as a solution is even better! Also remember that search is your friend.
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Enhanced ecommerce implementation

Employee Emeritus

Oh and @anupama! I forgot to apologize for the inconvenience of the broken link. My apologies!

 

Any luck getting your enhanced ecommerce to work? I look forward to your reply. 

Remember to give me a kudo if you like my post! Accepting my post as a solution is even better! Also remember that search is your friend.
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Enhanced ecommerce implementation

Silver Contributor
Silver Contributor

If you don't mind can you give an example for checkout behaviour 

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Enhanced ecommerce implementation

Employee Emeritus

@anupama Let me see if I can find someone to help! Sit tight. 

Remember to give me a kudo if you like my post! Accepting my post as a solution is even better! Also remember that search is your friend.
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Enhanced ecommerce implementation

Gold Contributor
Gold Contributor
Hello @anupama

Initially we need to collect the info of Products what needs to be track. Nevertheless, we can have predefined Ecommerce Extension which Tealium provides us to track each Order values and Product values. Apart from anything which you want to track, then we can use JavaScript (JS) extension to capture from which page we need to track Checkout using variables and mapping with require Custom Dimension.

Let me know if you need any clarifications or required some more points to proceed further on Ecommerce Extension.

Hope this helps! Thanks!!!

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Enhanced ecommerce implementation

Silver Contributor
Silver Contributor

Hi @Srinivasan 

 

I added Enhanced e-commerce extestion. I am able to see the all UDO varible values in UDO debugger. Now I want to track "Sessions with Product Views" in Google Analytics for this what e-commerce action I have to use. And what extension I have to use. Please give me an example. 

 

Thank you

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Enhanced ecommerce implementation

Community Manager
Community Manager

@anupama You will need to track product detail views. This is usually tracked in your data layer as page_type="product" or tealium_event="product_view". Then you will map that event to the "detail" enhanced ecommerce action in the Google Analytics tag.

The article you referenced in your original post has been updated with more examples and clearer instructions: Google Universal Analytics: Enhanced Ecommerce.

Remember to "Accept as Solution" when your question has been answered and to give kudos to helpful replies.