Google Analytics Product Views Mapping/Trigger

Silver Contributor
Silver Contributor

I've been going off of this documentation for Product Views in GA but it appears to be outdated because the tealium drop down does not contain a "detail" option under "Event Triggers". 

 

I am trying to map certain events a "product_views". I have event_name = [event] and am attempting to trigger the product view event by [event]:detail for enhanced ecommerce.

However, there is not "detail" option. I've tried item_view and product click but those come in as ec=engagement.

 

Any idea what I should be using to trigger?  

 

1 REPLY 1

Google Analytics Product Views Mapping/Trigger

Gold Contributor
Gold Contributor

Hi @MichaelG , I think view_item is the correct metric. But why are you checking value in "ec" you should check value in "pa:detail" if you are looking for ecommerce actions. 

 

ec is event category which is different from what you mapped. 

 

Thanks

VR
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