Installing Recipe Tracking Pixels

prathamesh_thak
Silver Contributor
Silver Contributor prathamesh_thak

Hi All,

 

Need an solution for Installing Recipe Tracking for my site.

Below is recipe tracking tag for Pillsbury’s media campaign. This pixel should only track Visits to any "dessert" recipes.

Whenever I load my recipe page for Desserts , I see MetaDataLabel as "Course" and MetaDataValue as "Desserts" being fired.

How can we use these values to track the Desserts recipe page and assign them the pixel tags below:

Pleas help. Thank you.

 

<!-- Use of this pixel is subject to the Amazon ad specs and policies at http://www.amazon.com/b/?&node=7253015011 --><script type='text/javascript'>var _pix = document.getElementById('_pix_id');if (!_pix) { var protocol = '//'; var a = Math.random() * 1000000000000000000; _pix = document.createElement('img'); _pix.setAttribute('src', protocol + 's.amazon-adsystem.com/iu3?d=forester-did&ex-fargs=%3Fid%3De201336c-ca8e-4e85-752f-2690a728a3cd%26type%3D55%26m%3D1&ex-fch=416613&ex-src=www.pillsbury.com/recipes&ex-hargs=v%3D1.0%3Bc%3D2659338109779%3Bp%3DE201336C-CA8E-4E85-752F-2690A72... + '&cb=' + a); _pix.setAttribute('id','_pix_id'); document.body.appendChild(_pix);}</script><noscript> <img height='1' width='1' border='0' alt='' src='https://s.amazon-adsystem.com/iui3?d=forester-did&ex-fargs=%3Fid%3De201336c-ca8e-4e85-752f-2690a728a... /></noscript> 

3 REPLIES 3

Installing Recipe Tracking Pixels

Tealium Employee

Hi, 

 

The easiest way would be to add this as a custom container tag, contact support@tealium.com, or speak to your account manager if you need any assistance.  

 

After that, we can then look at getting it added to the tag library, if it's a common tag. 

 

Many thanks

Steve Lake

 

 

edit:  Brian's reply, below, is likely to be quicker to get running. 

Installing Recipe Tracking Pixels

brian_kranson
Employee Emeritus
brian_kranson

Prathamesh

If you look in detail at this script code, all it is really doing is creating an image pixel request that looks like this:

//s.amazon-adsystem.com/iu3?d=forester-did&ex-fargs=%3Fid%3De201336c-ca8e-4e85-752f-2690a728a3cd%26type%3D55%26m%3D1&ex-fch=416613&ex-src=www.pillsbury.com/recipes&ex-hargs=v%3D1.0%3Bc%3D2659338109779%3Bp%3DE201336C-CA8E-4E85-752F-2690A728A3CD&cb=116523592500016100

It can be hard to read when encoded, so here is the same URL decoded with each outbound querystring parameter on a new line

//s.amazon-adsystem.com/iu3
?d=forester-did
&ex-fargs=?id=e201336c-ca8e-4e85-752f-2690a728a3cd&type=55&m=1
&ex-fch=416613
&ex-src=www.pillsbury.com/recipes
&ex-hargs=v=1.0;c=2659338109779;p=E201336C-CA8E-4E85-752F-2690A728A3CD
&cb=116523592500016100

*I don't know all of the details for this tag, so use some of the items below like the load rule and the extension as examples to build off of, not as a complete solution.

 

Now we just need to setup a Generic Tag with the amazon adsystem URL

tmp-amazon-1-20151028T131949.png

 

Add a load rule to only have the tag fire on Receipe pages

tmp-amazon-4-20151028T133651.png

 

Next we need to setup the data mappings:

tmp-amazon-2-20151028T132332.png

 

 

For this example I am only going to use one Set Data Value Extension.  However you could have many and each could have their own conditions to meet your requirments.

 

tmp-amazon-3-20151028T133312.png

 

 

 

Installing Recipe Tracking Pixels

ksugam
Silver Contributor
Silver Contributor ksugam

I have to implement a similar tag which has the javascript part and image pixel part

The above solution works for the <no script> part to send an image pixel. What about the javascript tag? Do we need to add 2 generic tags-  1 for js and other for image pixel?

 

ksugam