Is Google ads gtag.js broken? Conversion event not in mapping list

[GavinAttard]

@Tealium

The adwords gtag does not contain an event trigger in the mappings for 'conversion' tracking. 

Is this correct?

How do you trigger the conversion tracking event?

Thanks

Gavin

[GavinAttard · Accepted solution]

Right so i had a digg into the tag template and as suspected the conversion event is triggred by the presence/population of the conversion_label. 

So far so good, so why isn't it firing... 

Well the source of frustration is line 23. 

u.ev = {"view" : 1, };

For some reason, like other tags, it comes without the link event as default. A short update later

u.ev = {"view" : 1, "link": 1};

and events are firing. 

That's 3 hours of frustation for something that should have either been defaulted or documented somewhere... 

Also, i'm ever so slightly miffed as to why the gtag.sj implementation for adwords would not follow the same logic as the google analytics gtag.js where events can be triggered by specific variable values

Thanks Gavin

[mitchellt]

@GavinAttard - I think you should open a support ticket for this item to discuss with an engineer and also log a Product Idea as well, to get the tag template updated and documented.