Is it Possible to Change Destination Data Object Name to an Intermediary Name?

[sarah_evans]

I am attempting to modify a DFA Doubleclick tag, and there is a conflict with one of the destination values (ord= should return the order_ID variable in our database); in our web database this value is already being used, which I believe is causing a tag to doublefire (it this even possible?) I'm wondering if there's a way to set the ord= to an intermediary name, so that when the tag fires the intermediary value returns a value that then translates back to the original ord= destination data object variable. Any thoughts on whether this could work (or any other solution) and how to implement? Thank you!!!

[ty_gavin]

Hi Sarah, I'm not sure which tag you are using (Spotlight, Floodlight, DoubleClick for Publishers Conversion, etc) The tag should allow you to set ord automatically.. Which if the options for "ord" are you using? "Standard", "Unique" or "Per Session"? https://support.google.com/dfa/partner/answer/154049?hl=en

[ty_gavin]

This seems like a good solution. Use the "Mapping" toolbox to map "_corder" (the order id from E-Commerce Extension) to "U1" (or any U variable) I'm not sure about the double fires. Sometimes one tag loaded in Tealium will bring in other tags.. so it may not be something you can control inside of Tealium. It may be difficult to reproduce if it occurs at 14% of the time. But feel free to open up a Support Task with your Account Manager to see if our Solutions Engineering team can do some additional investigation on the specific URL.

[ty_gavin]

Some tag vendors (like a MediaMind) in Tealium are loaded in as iframes. Inside these iframes they will load 3rd party pixels like doubleclick for their own purposes (or on your behalf.)