Narrowing tag delivery

[lukasz_sielski]

After checking features of Load Rules, Tags and Extensions I found that I might be forced to deliver specific functionality via extension, when in "ideal world" I would do that via load rule. Therefore I prefer to ask you, if I missed something - as extension won't be (as far as I know) so easily transferable between Tags and Profiles are Load Rule. Use case: I want to set random value of cookie for every new visitor. That cookie will hold random value form 0 to N. I want to serve some tags just to visitors who get value of 0 (so higher N is then less likely some user will get tag delivered). I don't want to put that as tag logic because: - I want to use official third party tags - I want to reuse that logic in many place and easily maintain it I don't want to use extension for it because: - I want to deliver this logic by library and profile won't be able to override which tags I target I want to use load rules, because: - That what load rules are meant for ;) - Load rule secure me against loading not needed tags

[simon_browning]

Hi Lukasz, You can use the equals parameter in the load rule to achieve this. So: equals 0. This will allow you to fire your tag based on the cookie value. How are you setting the cookie? If you are going to be setting the cookie through tealium might I suggest that you use the Split Segmentation extension, to help you achieve this. https://community.tealiumiq.com/t5/Tealium-iQ/Split-Segmentation-Extension/ta-p/13621 Kind Regards Simon

[lukasz_sielski]

Thanks for the answer. Normally I would go way you suggest, but to avoid loading tag and to keep "tealiumish" logic in Tealium I would prefer to set the cookie while performing load rule. Extensions are executed way too late here. Or please correct me, if I am wrong and it's possible to execute extension before load rule.

[craig_rouse]

Lukasz, You can scope the "Split Segementation" extension to "Pre Loader", which will allow you to use the value in a load rule. There is no need to create any special logic or custom extension to do this. Thanks, Craig.

[lukasz_sielski]

Lovely thanks.