What is the effect of enabling the No Load Flag within the Publish Settings of a profile?

[koen_crommentui]

Within the Publish Settings of a profile you have the option "No Load Flag". It is presented as a sort of Kill Switch in case of an emergency (e.g. a scripting error that affects the order process). Can you please elaborate what happens when the No Load Flag is enabled en the profile is published to production? What happens to the utag.js file? What happens to the utag.sync.js file? Many thanks, Koen.

[jared_hislop]

Koen, The No Load Flag sets a configuration variable that the utag.js file looks for. If the no load variable is true then the utag.js file skips over all the code that loads other tags. Essentially if you enable the No Load Flag the utag.js will still load on the page, but none of the code will run within the file, which also means none of the tag vendors will load either. The utag.sync.js is a separate file that doesn't take into effect the No Load Flag. This file will still load and run as it did before enabling the No Load Flag.