The Tags tab is used to manage the vendor tags that will load on your website. Use these tags in conjunction with load rules to determine when and where a tag should load.
In this article:
In the Tealium iQ interface, the Tags tab provides the ability to add, load, and configure tags on your websites with just a few points and clicks.
Use the following steps to add a tag:
For Universal Data Hub accounts enabled for DataAccess, tag titles are included as column values in EventDB; characters for a Redshift database must consist of only UTF-8 printable characters; and ASCII letters are converted to lower case. For detailed information, see Amazon Web Services - Names and Identifiers.
By default, every profile starts with the default load rule called 'All Pages'. This rule does not contain any conditions, which means it always evaluates to true and any tag configured with this rule will always be loaded.
The expanded view of a tag provides a condensed view of tag details, categorized as follows:
Summary information displays in the left pane, including the overall score based on user feedback. From this view, you can copy a tag, delete the tag, or manage labels for the tag.
Detailed information displays in the right pane, as well as links to edit the tag configuration. From this screen, you can also expand and collapse the tag history view. Detailed information on this screen is categorized by: Tag Configuration, Load Rules, and Mapped/UID, as shown in the following example:
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Use the following steps to edit a tag:
Tealium recommends deactivating a tag to turn it off without removing it from the list of tags.
Use the following steps to turn off or deactivate a tag:
Copying a tag is a simple process and is the best method to use to add tags in bulk.
Use the following steps to copy a tag:
Use the following steps to delete a tag:
After you edit, delete, or deactivate a tag, the Save/Publish button displays orange to indicate that you have unsaved changes in the profile.
Use the following steps to view the history of a tag:
The following sections describe publish locations and details about publish location settings.
There are three (3) publish locations available for every tag:
If you select No for any publish locations, the tag will not be published to that location. For example, if you select No for Publish to Prod, the tag will not be pushed to your live site even if you select Prod as a publish target from the Save dialog. This setting helps to prevent the accidental release of tags before they are ready.
If your tags are inexplicably not loading on a page where you expect them and you have verified the load rule logic, the Publish Location settings are the first place to check.
The advanced settings are specific configurations for each tag instance. Changing the advanced settings of one (1) tag will not affect other tags. It is important to have a good understanding of the utag.js order of operations before adjusting these settings.
The following image shows the Advanced Settings, as displayed in the interface:
The following table describes each advanced setting and how it is used:
The Send Flag setting determines whether or not a tag sends out data when it loads. The default selection is Yes. If you select No, the tag loads normally but does not send data.
The Bundle Flag setting determines whether or not you want to bundle the tag configuration file into
The loading order for bundled tags and those using the "All Pages"load rule is determined by the order in which they appear in the Tags tab.
Bundling only affects the iQ Tag Management configuration files (
Loading Google Analytics before bundling:
Loading Google Analytics after bundling:
The Wait Flag setting determines whether a tag loads when the
If you load a tag before the DOM Ready signal goes out, you will risk the possibility of a resource or data the tag depends on being unavailable when the tag loads, which can negatively affect tag performance and capabilities.
This setting determines whether the tag loads synchronously or asynchronously.
If you intend to load a tag synchronously, you must include the Tealium synchronous
The default setting is No, which means that tag will load asynchronously.
Tealium recommends loading tags asynchronously as a best practice.
|Custom Script Source||
Enter the URL of the .js file in the Custom Script Source field.
The placement of a vendor tag in the Tags tab dictates the order in which a tag is loaded on a web page. Vendor tags will load in the same order as they appear on the Tags tab, with the exception of bundled vendor tags
Load rules determine the location and the instant that the tag will load on a web page. To reorder the list of tags, simply drag and drop a tag in the order that you want it to load. The tags will load in sequential order, as illustrated in the following example:
The following tags will load on all the pages of your site, in the order listed:
The following tags will only load on the confirmation page of your site, in the order listed: