Hi folks, I am trying to identify customer groups based on their interaction with our Facebook advertising campaigns. Currently, Facebook does not allow us to pass an order ID or customer ID in their own tag, which makes it difficult to analyse the specifics of the order/customer in our CRM database. In my head the solution lies in creating a load rule which triggers when our Facebook pixel fires on the order confirmation page; I can then create a Google Analytics event tag which is triggered on this load rule, pulling in the Order ID/Customer ID. I appreciate that this probably isn't the cleanest solution (if it's even possible), but if anyone could advise on how to go about doing this, or if there is another way it can be done, I would much appreciate it. Many thanks, Reuben
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