Tealium Learning Center

I'm trying to set up a DoubleClick Floodlight tag for Remarketing and need to pass custom variables u1 and u2 into the tag. One of those variables is static and one is from the data layer. I've tried using the Tealium Floodlight tag, but there I don't know how to pass a static parameter e.g. u1=xyz into the tag. I can't use Generic tags either, because the Floodlight tag doesn't use query strings, but instead has the variables inside the URL separated by semicolons. There has to be something I'm missing here, right? ... View more

I am trying to tag all iOS users on my site with a RTB tag, so I need to set up the tag to fire only once per visit, or once per visitor if that's possible. Can anybody help me with this? I just noticed this has already been asked one year ago: https://community.tealiumiq.com/t5/Tealium-iQ/Are-you-able-to-set-up-an-extension-for-a-tag-to-fire-for-unique/m-p/8518 Is there an easier way than the one explained in the answer? ... View more