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franzel · ‎05-10-2017

I want to trigger a Google Conversion when a user clicks on a HTML link. I achieve this with a JavaScript Extension which add an event handler on the click and then call utag.link() with data layer parameter which make Tealium call the Google Conversion. But when the HTML-Link redirects to another page it occurs that the new page loads before the request is sent (especially when Google redirects three times before the conversion is submitted). I think the solution would be to prevent the execution of the link and redirect the user after the utag.link() and all consecutive events are finished. Can this be accomplished by using the callback-parameter in utag.link()? Or is it better to call the conversion directly like described in the google docs (https://support.google.com/adwords/answer/6331304) without using utag.link at all? Or am I completely missing something?

franzel · ‎04-25-2016

I have to send a conversion on certain events. These events vary and are mostly clicks on buttons which also do some ajax stuff or similar (no page view). My attempt to do this in Tealium was: Add a "JavaScript Code" extension which adds event listeners for the concerning events and then call utag.link({ "event_name":"google_conversion", "google_conversion_label":"xxx"}); Add a "Google AdWords Conversion" tag with a load rule "js.event_name EQUALS google_conversion" and a mapping from google_conversion_label to google_conversion_label. But this doesn't work, it seems that the conversion tag just reacts on track-events. When I execute utag.view({ "event_name":"google_conversion", "google_conversion_label":"xxx"}); it works. Is there some way to call the conversion on a utag.link()?

Date Registered	‎03-11-2016 03:51 AM
Date Last Visited	‎10-08-2019 12:28 AM
Total Messages Posted	2

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Call utag.link() on HTML-link click

Google Adwords Conversion via link tracking (utag....

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